The Sharjah Tourism and Commerce Department launched “Fatima”, the first voice-based AI tour guide, at the Gitex Technology Week 2019 in Dubai.

"Fatima" the "AI Tour Guide Chatbot" is a 24/7 voice-and text-based chatbot was developed utilizing Labiba for Artificial Intelligence's platform, to provide the latest information about Sharjah to tourists. The project is the result of SCTDA’s initiative to incorporate the latest technologies, including artificial intelligence (AI), into its tourism programmes to better highlight Sharjah’s renowned beauty and hospitality while enhancing visitor experience.


The virtual assistant showcases details about the emirate’s top tourist destinations, must-do activities, world-class accommodations, leading restaurants, and much more. It also includes an integration with Trip Advisor, the world's largest travel platform, to give up-to date location based recommendations for top rated content from real travelers who have visited the destination. The chatbot is currently available in Arabic and English, and other languages such as Chinese, Russian or Indian will be added in the second phase of the project to serve the language needs of as many travelers as possible.

You can download the AI virtual assistant from the Google play store and the App Store below.