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Social Media Specialist
- Full Time
- Amman, Jordan
Building and maintaining Imagine client’s social media presence while also crafting effective social media strategies for client projects. Responsible for creating, curating, and posting engaging content, increasing brand awareness, interacting with followers, and analyzing social media performance metrics to enhance engagement and reach for both Imagine and its clients.
Primary Responsibilities:
Technical:
- Handling day-to-day management of Imagine clients’ social media accounts, including posting content, engaging with followers, and monitoring performance.
- Supporting client social media initiatives, by developing tailored strategies and innovative social media calendars.
- Using effective tools for content creation, scheduling, analytics, engagement and advertising
- Engaging with followers, responding to inquiries, and fostering a community around the brand.
- Analyzing social media metrics for Imagine and clients, providing insights to improve engagement and content effectiveness.
- Staying informed about social media trends, algorithm changes, and best practices, applying these insights to enhance Imagine’s clients’ social media presence.
- Collaborating with the Graphic Design team to develop visually appealing content for Imagine and client social media channels.
- Researching audience behavior on social media to refine strategies and enhance brand visibility.
- Participating in relevant online communities and forums to increase brand visibility for client brands.
- Briefing designers for new content and per content calendar and client needs.
- Performing other duties as assigned.
Education / Professional Qualifications:
Education Degree: Bachelor's degree in Marketing, Digital Media, or related field.
Years of Experience: Not less than 4 years of experience within a related field.
Expertise & Skills:
- Excellent command of oral and written English & Arabic.
- Proficient with related software and tools (e.g. Meta business suite, Hootsuite, Buffer, Social Bee, Brand Weta, Ads manager and Sprinklr).
- Strong communication and relationship building skills.
- Strong research and data analysis skills.
- Strong content creation skills.
- Strong Brand development know-how.
- Strong eye for creative assessment.
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